Iturns out he could survive losing against lower-league opposition. He weathered losing a crucial continental showpiece against a particularly poor Tottenham teams for many years. He could survive losing at home to West Ham and Wolves, a lowly league position, the tactical inflexibility, laying waste to the team's best academy products, the 32% win rate, labeling the squad the poorest the club has ever seen. But there was one adversary with whom the Portuguese coach would not be allowed to tango. You come at the sporting director, you had better succeed.
Regrettably, like many a top-flight right-back in Blackburn’s title-winning 1994-95 season, the coach took on the executive and appears to have failed. The most distracted of readers will notice the irony here: a coach who often railed at his players for losing one-on-one duels crumbling in the face of the white heat and animal charisma of a the Premier League’s most intimidating sporting directors.
And frankly, this entire bruising episode seems to paint Jason Wilcox in a whole new light. It may have been tempting, based on his nine months in a similar role with the Saints, to view Jason Wilcox as little more than a drudge in the United exoskeleton: a man who owed his position largely to his close relationship with his former boss a fellow executive rather than any demonstrable skill. How wrong everyone was. By masterfully outmanoeuvring United’s feted manager, just as he bested the unfortunate a previous executive before him, Jason Wilcox has proved himself to be among football's true generals: a tactical intellect of which United’s competitors are now rightly wary.
To illustrate, it was the director who being involved in the leadership that hired the rigid 3-4-3 advocate Amorim in the first place, was instrumental in attempting to convince him to ditch his beloved 3-4-3. Naturally, these entreaties met a certain resistance. But perhaps these judgements carry more weight when delivered by a man with the impeccable soccer background of Jason Wilcox, a veteran of three England caps and a contributor to a championship team decades past.
Maybe eventually he might agree to explain his reasoning to the rest of us. Perhaps at some point questions may arise regarding why the coach is departing with full compensation, with no compensation reduction clause activated. The director speaks rarely in public, and with very good reason. The real thinkers of this sport – individuals such as him – simply operate on a plane beyond our own prosaic understanding. Were he to speak, most likely we would perceive is a series of high-frequency signals and complex calculations. Wanting is not equivalent to being ready to comprehend it.
Naturally, by focusing our attention on Jason Wilcox we are obscuring the real power behind the modern United throne. The director is, in reality, merely executing the directives of his ultimate superior Sir Jim Ratcliffe, who privately has emphasized his preference for a four-man defense. According to reports, the owner has also proposed playing Bryan Mbeumo as a right wing-back. Ratcliffe is keen for United to adopt analytics and metrics. According to ESPN, during a leadership summit early in his minority ownership, he declared that the team's approach of play “shall be decided by this group”.
Ultimately, Sir Jim is an expert in these intricate footballing stuff, leveraging his previous experience in petrochemicals and sailing. Above all he remains immensely wealthy, and as we all know, the rich are the best of us: more insightful, more wise, more tactically astute, fundamentally superior. Who else could one trust to manage an enlightened programme of austerity, the construction of a modern arena that appears similar to an abstract design, the acquisition of Benjamin Sesko?
This represents a shift that is becoming prevalent at the elite levels of the game. Historically, clubs foolishly delegated big footballing decisions to low-level employees such as coaches, talent spotters – even footballers. Perhaps it was once possible for an up-and-coming, innovative manager with ideas and energy to join a club and see their vision through to completion. Yet how many companies have these guys established? How many large-scale layoffs have they overseen? Far preferable to invest the real power where it rightly belongs: the executive class, the casually dressed executives, the guys with the jaw-dropping professional resumes. It is wiser to decide the strategy in the boardroom and hire a coach who will adapt their methods to suit. If coaches were once chefs, they are now more akin to delivery personnel: not really responsible for the product, but still ultimately answerable if it arrives poorly or leaks out to meet standards.
In the meantime, a coach's role has become less about crafting the philosophy and more about marketing it: the front-facing representative on the front desk, the public face for a club they have minimal power to influence. Enzo Maresca takes a squad of literal children into the Champions League and wins domestic cups, and essentially is dismissed for talking. A manager at Celtic sees his reputation ruined whereas those individuals who appointed him continue to make errors another day.
And possibly on some microcosmic level this is simply neoliberalism in action: the elevation of a gilded overclass who can never be wrong, whose decisions remain untouchable, whose mistakes can invariably be resolved by sacking without explanation. Hire the 3-4-3 coach and then fire him for playing too much that system. Bring in the project manager and then bin him for requiring too long. And above all be grateful; for the incremental season ticket price rises, for your new summer signings, for the fact that the grownups – however well qualified – remain in control.
A tech enthusiast and writer passionate about exploring innovative solutions and sharing life experiences to inspire others.
Tamara Murphy
| 12 Sep 2026
Tamara Murphy
| 11 Sep 2026
Tamara Murphy
| 11 Sep 2026
Tamara Murphy
| 11 Sep 2026